Most people think blogging is easy… pick a niche, write a couple of articles, throw up some ads, and then just sit back and wait for the money to roll in. Well, they soon learn that there is a little more to it than that but hopefully they will hang in there and learn from their mistakes.
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We have all made mistakes along the way but I see many new bloggers making the same mistakes over and over. These errors may seem obvious to the more experienced blogger but here’s a few things that new bloggers should avoid.
Don’t be Generic
I know that the easiest design to use is the generic theme that comes with your blogging platform. It may look okay, and it might be functional but you do not want to use it because most splogs (spam blogs) use it. Trust me, the last thing you want is people deciding that your blog is a splog before giving your content a chance.
Be Easy on the Eyes
When you customize your blog please remember that one of the most important aspects of a blog is its’ readability. Consider your readers before getting creative with the font color, style, and size. You may think it looks cool but do you really think your visitors will read a blog with bright yellow text on a black background?
Don’t Ignore Your Readers
One of the most important aspects of blogging is the conversation. Many bloggers just present the facts and don’t try to involve their readers in the conversation. You should write posts that have a call to action… ask your readers to get involved. And once they do get involved, always respond to their comments and questions.
Keep it Simple
You should always adhere to the K.I.S.S theory… Keep It Simple Stupid. I know all those cool graphics and widgets are tempting but each one adds to the loading time of your blog. You do not need a graphic intensive blog or 20 different RSS checkless, just make sure your blog is fast loading and easy to read and your visitors will love you for it.
Take it Easy on the Ads
Some bloggers recommend that you wait until you have 1000 visitors a day before you start to monetize your blog. While I don’t agree with that theory, I do think it is a bad idea to cram 20 ads on a brand new blog that has 1 article and no traffic. Write a few articles first, get some traffic coming and then you can experiment with different monetization strategies.
These are a few of the common mistakes that I have noticed on new blogs. What would you add to the list?